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OPPO and Defhouse together to help young creators with 1 billion colors

di Michael Frosty

OPPO has just started an interesting partnership with Defhouse: the first concept-house in Italy that hosts the youngest creators of the digital world in order to cultivate their talent. There are 8 young creators who live in the concept house located in Milan and thanks to the new collaboration they will be able to have much more valid tools to better express their creativity.

The OPPO initiative in fact makes the new Find X3 smartphone series available to young influencers with the Find X3 Pro as an exceptional protagonist who with its Full-path Color Engine can return a photographic and image viewing experience with a billion colors.

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The new line-up of smartphones will bring a billion colors to the most beloved house of Gen Z, giving life to a unique adventure to stimulate the digital talent of creators through technology. The creative process of the Defhouse guys will thus become as innovative, simple and natural as possible. OPPO FIND X3 PRO will allow content creators to experience OPPO's technological innovation and unleash the maximum creative potential through it with excellent quality videos and photos for the creation of successful content on social networks.

This will be possible thanks to powerful performances and a cutting-edge photographic sector, with quadruple cameras and an immersive display that captures up to a billion colors. Everything will also be made available to the Defhouse the ecosystem of the brand, which includes wearable and audio devices including OPPO Watch and Enco X true wireless earphones. Below are the words of CMO Isabella Lazzini on the all-Italian initiative.

We are proud to collaborate with Defhouse and to bring our technology into the first concept house in Italy designed to grow the talent of the youngest. We consider technology as an art form and through this concept we want to stimulate people, but especially the very young, to do better and do it creatively..

Defhouse is an explosion of color that awakens the creativity of these young talents and ours too. In fact, together with our claim Rediscover the Color, launched on the occasion of the presentation of the new OPPO Find X3 smartphone family, we want to give all children the opportunity to rediscover billions of color shades that surround us every day and bring out theirs. creativity, becoming their daily technological support, in all respects

… And the comment of Giuseppe Greco, Creative Director and Partner of WSC.

Defhouse is proud to take this path with OPPO.

GThanks to this new line of products, artists will be able to give vent to their creativity by giving it a new light, a new color. Furthermore, the positioning of the new range fits perfectly with that of Defhouse: color, creativity, innovation. Keywords that will accompany us in this collaboration.

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