OPPO is one of the companies that pay more attention to nature and the environment. He proved it to us on World Earth Day, but the brand carries out initiatives and policies throughout the year aimed at respecting nature, enhancing it and preserving it. The latest, just launched, is the Endangered Color project created with the precious collaboration of National Geographic.
The two big companies have joined forces for a campaign aimed at raising awareness of the animals most at risk. Thanks to the help of National Geographic photographer Joel Sartore who used the top of the range Find X3 Pro, OPPO was able to immortalize through a series of extraordinary photo and short but exciting video i colors of endangered species allowing us to keep an eye on animals currently in danger.
Each episode of Endangered Color is focused on a single color: red, green, blue, and in the various contents they are shown 9 animal species at risk of extinction. Among these we find the red panda and the dendrobatids, captured with a billion colors through the Find X3 Pro camera and displayed with as many colors on its display. Among the protagonists of Endangered Color there are also plants, also immortalized under the microscope with the macro sensor of the smartphone that reaches a magnification of 60x.
To protect the Earth's natural heritage, OPPO and National Geographic have also launched a fundraiser that allows everyone to contribute through a donation. $ 500.000 will be donated to National Geographic to support the animal species conservation society. You can view all the photos and videos captured by Find X3 Pro and narrated by actor Eddie Redmayne on the official site of the Endangered Color campaign.